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Cofruition was born when the founder (Sam) moved to Denmark with his girlfriend (now wife). After working with startups in London, and then three years in East Africa running The East Africa Business Podcast, he was ready to start his own business.
The idea was to start a business that brought tons of value for clients, but where co-workers could close their laptops at the end of the day in good conscience.
With a blank piece paper he sketched out what characteristics this would involve, along with other things that were important:
After conversations with his network about whether they had thought of doing a podcast, one responded "Sounds interesting..." and the rest is history.
Cofruition was born when the founder (Sam) moved to Denmark with his girlfriend (now wife). After working with startups in London, and then three years in East Africa running The East Africa Business Podcast, he was ready to start his own business.
The big idea was to start a business that saved time for clients and where co-workers could close their laptops at the end of the day in good conscience.
With a blank piece paper he sketched out what characteristics this would involve, along with other things that were important:
After conversations with his network about whether they had thought of doing a podcast, one responded "Sounds interesting..." and the rest is history.
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We have honed our systems for training audio editing talent in Kenya and research and production experts around the world.
The company has a hybrid model of a small number of in-house employees who work directly with clients and coordinate our freelancers.
We find this gives us the best of both worlds:
As the company scales up, we ensure that we stay in control and don't get spread too thin (no-one works more than 30 hours/week) which allows us to focus on making high-quality productions for our clients.
We have honed our systems for training audio editing talent in Kenya and research and production experts around the world.
The company has a hybrid model of a small number of in-house employees who work directly with clients and coordinate our freelancers.
We find this gives us the best of both worlds:
As the company scales up, we ensure that we stay in control and don't get spread too thin (no-one works more than 30 hours/week) which allows us to focus on making high-quality productions for our clients.